Being able to track website visitors in real-time is a real advantage over ‘regular’ web analytics. However, to take advantage of the live-tracking feature, you should be able to engage your website visitors. One live web analytics solutions really took that actionable feature into a benefit. WhosOn, an all-in-one solution allows any website owner to track visitors in real-time and take proactive measures and chat live with online potential customers (prospects) in real-time. The ‘Track & engage‘ feature which WhosOn offers, allows you create a communication channel between your business and your visitors as they browse through pages on your website.
By using a live analytics solution, integrated with a live chat support software, you can increase sales & customer experience and also dramatically improve your company’s business customer support. You will create a value for your website customers and gradually build a strong customer relationships. In order to satisfy your organizational objectives, you want to satisfy your customers to capture value from customers, by investing more money and giving more focus on your customers’ needs (also called Relationship marketing)
Parker Software, the creator of WhosOn (Track-Chat-Engage), really understand how Internet business works. By providing several tools that perfectly communicate which each other, you can elevate you online business goals and therefore, your company revenue. In this review on WhosOn, we will go through WhosOnV5 features, the latest version in-depth.
WhosOn offers several products, that generally provides the following options:
- Real Time Website Tracking
- Detect Prospects in Real Time
- Take Proactive Measures & Engage Website Visitors
- Provides Secured Live Chat support software for Sales & Support
- View Live Comprehensive Web Analytic Reports
- Integration with Salesforce or Microsoft CRM Software
- Offers Installed, Hosted & ISP Software Editions
Advantage of All-In-One Software Solutions
As you can unquestionably see, WhosOn really benefits from being an All-In-One solution for small-medium size organizations. At the same time, there are several features that you can only be found on high-cost Enterprise live analytics solutions.
Nowadays, we can see niche web analytics end-products, that each one wants to seclude itself and become unique, by providing exceptional features that fit specific business needs. This live website tracking & live chat support software, does not aim to compete against Enterprise web analytics solutions in any way. WhosOnV5 is intended for online business holders, which need a unified solution of both live web analytics and integrated to live chat support software, in order to benefit of the correlation between those two types of business & e-commerce software solutions.
Why just not use a real-time web analytics and live chat support software separately?
There are many advantages of using an All-on-One software solution, here are some of them:
- Lower price
- Better correlation
- Easy upgrades
- Only one support channel needed
- One administration panel
- Easy user management & permission control
WhosOn is very good solution for small or medium online businesses and targets that specific niche for a few reasons:
- Most small online businesses don’t even take advantage of many advanced features which exist in enterprise web analytics solutions.
- Live chat software is a very popular product, especially for small online businesses that don’t need a long line of support manpower.
- Being able to take proactive actions by using real-time visitors tracking data is a very valuable feature.
- People search for an easy-to-use and easy to install software, without the hassle of using sophisticated and advanced web analytics and live chat solutions that will cost them more because of a high learning curve.
These are many reasons why many small businesses appreciate and consider investing in an online software business solution like WhosOn. By being able to understand e-commerce websites’ needs and taking the competition into account, it seems that WhosOn has invented a specific niche marketing product, that is very likely to appeal to their niche customers. Now let’s go and dig into WhosOn aspects and see what waits under the hood.
Who Is It For?
WhosOn also aims its products even for large businesses, not just small-size businesses, which do not want to endure or need complicated web analytics products. Of course the main point of sale for WhosOn is the capability to offer an online customer engaging tool for chatting with business support operators as they are browsing through the website. By doing this, it will definitely improve sales & conversion rate, ameliorate your website customer support, reliability and usability as a whole. Furthermore, it will surely help you to get a better ROI from your online advertising efforts.
WhosOn live web analytics & live chat software solutino, comes in three flavors:
- WhosOn Installable Version
Run WhosOn live visitor tracking and live chat software solution on your servers. Monitor website statistics, browse through in-depth web analytics reports and at the same time provide your website customers with online live chat solution on any number of internet sites. The software requires that you will have a Microsoft Windows 2003/2008 Server. Of course if you have a website which is installed on Linux servers, for example, you can install WhosOn on different Windows server and still use the software on your website. (only code implementation required).
- WhosOn Hosted Version
You get all the features of WhosOn installable version, but without the need or hassle to run WhosOn software on your servers. The software will be hosted on WhosOn servers in the US or UK data centers. All you have to do is to download and install WhosOn client software on your side.
- WhosOn ISP Edition
This ISP version of WhosOn Installable, which is specifically licensed for use by ISP’s, Hosting businesses, content management providers and web designers. This WhosOn edition runs on your servers, and gives you the capability to charge your customers for the service. The WhosOn ISP edition is a site license or ‘per seat‘ price license. That means that you can install the software on any number of computers within your company (organization). It is also being offered as a full white label or co-branding software.
Now let’s get to the more interesting part, WhosOn (currently WhosOnV5) features!
As we said earlier, WhosOn is complete package of of real-time web analytics tracking software, integrated with a live visitor chat software. Here is a summary of WhosOnV5 main features:
- Live Web Stats
WhosOn allows you to enjoy and take advantage of using a real-time (live) web analytics software. You will be able to see every visitor that enters your website, see which pages the visitor is visiting, see specific detailed information about each visitor (Country, city, region, IP, etc.). By being able to see live web analytical visitors’ statistics, you can detect prospects in real-time, and as you’ll soon see, take proactive actions.
- Engage Your Visitors
WhosOn enables any website owner who utilizes the software, to make proactive real-time actions and engage his website’s visitors live. You can popup a live chat invitation message that will allows the visitor to chat with your website support representatives. If, for example, you discover a customer who already visited the cart page many times, you can initiate an online live chat conversation in order to help him out. Furthermore, WhosOnV5 enables you to create predefined conditions that match visitors’ analytical properties and save them. When those predefined conditions are met for a specific visitor, a chat invitation will be displayed.
- Live Chat
WhosOn provides you many advanced and popular live chat features to enhance the use of its Live Chat feature. As in any other live chat software solutions, you will enjoy many of the features that you find on on competed live chat solutions:
- Support for multiple operators
- Create Departments
- Operator to operator chat
- Secured live chat over SSL
- Canned responses
- Custom logo, backgrounds and chat images
- Email transcripts
- Integrated spell check
- Chat transfer
- Full test search in transcripts
- Operator performance reporting
- Typing status
- Automatic ‘leave a message’ form
- Multi-language support
- AJAX based chat (no flickers)
- Pre & Post chat surveys
- Chat translation in real-time
- and much more…
You can compare WhosOn vs LivePerson & Boldchat, in order to see the advantages that WhosOn chat software has over its competitors live chat software solutions (and there are many).
- Click to Call Back
An option which let you place a ‘Call Back’ link on your website, then when a visitor clicks that link, he or she can leave a request for call back. The request is then displayed in the chat operator console, SMS or email. The operator can reply to this request easily and even use Skype VOIP to call customers with Skype within WhosOn client software.
- Remote Control
This is probably a feature that can truly help any business help solve problems for their customers. By proving a remote control assistance service, the operator can take control of the visotor/customer own computer desktop (of course the user needs to give a permission), and help him solve its problems live, together with the operator.
- CRM Integration
WhosOn real-time live analytics and live chat software can be easily integrated with popular CRM systems like Microsoft Dynamics CRM or Salesforce CRM software to send chats transcripts, call me back request by online visitors. Other people on your company who operates the CRM software, can even observe all live chat sessions which are being made.
- Identify Prospects
A prospect represents a solid opportunity for a sale, and therefore, being able to identify a prospect, can really give you a tool to raise sales leads & goals on your website and in real-time!
You can decide that a prospect is a visitor that spent x amount of time on a particular page, and respond to this event by sending a live chat message to that prospect. You can use it to distinguish prospects that came from PPC and advertising campaigns or visitors and came from specific keywords from search engines. This is a very powerful tool that can turn visitors into sales. If it used smartly, you can truly optimize your business online efforts to that specific channel that leads to more transactions.
- Click Fraud Detection
There are times that people take advantage of the fact that you invest money on PPC campaigns, and make fraud clicks to drain your campaign’s budget. WhosOnV5 offers a fraud detection tool that will help you fight click-frauds, notify you and even respond to that visitor with a warning alert in as it takes place.
These are the main features which WhosOn real-time website tracking & live chat offers. It is a really unique product, that can elevate itself over ‘regular’ web analytics products out there in the web analytics business. The main target it to convert website visitors to sales, and with the set of marketing tools provided by WhosOn, you can achieve that goal in less time and less effort.
WhosOn has several payment options for every WhosOn version. The prices are fair and affordable, and you have the choice to pay monthly, quarterly or annually to get a discount. WhosOn hosted version will most likely appeal to more clients. You also have the option to use a Microsoft Silverlight technology based client, which works on most popular browsers like IE6/7/8, Firefox, Safari, Opera and Chrome. As a Silverlight client, it as well works on both Windows or Mac operating systems and any other platform that supports Silverlight.
WhosOn (currently WhosOnV5) really impressed us. A combination of both real-time web analytics software integrated with proactive-actionable live chat software, can appeal to many website based business owners, who search for an affordable web analytics and live chat All-In-One solution. WhosOn support is top-notch, and as a support service software company, we really expect for a high level of support, and it just what we’ve got.
If you have problem deciding which WhosOn edition you should buy, take the ‘Choose Your whosOn Edition’ online wizard, which will help you choose the right product for your business.
We Highly Recommend this product to everyone who searches for a complete Real-Time Web Analytics & Live Chat solution in an affordable price. You can even try WhosOn product for free and decide if it fits your company’s website marketing needs.
Continue Reading – Related Reviews
If you just want a an affordable real-time web analytics solution, check out out latest reviews on Woopra and HitsLink. Woopra also offers live chat engage feature, but it is far less advanced compared to what WhosOn has to offer.