PC Magazine reports that Twitter acquired a web analytics form, Smallthought systems. The announcement was made on 6/11/2010. It doesn’t comes as a surprise, because Twitter as already unveiled its ad platform two months ago. Twitter purchased that ad platform in order to present ads in Twitter micro blogging search results. Furthermore, Twitter purchased mobile messaging company Cloudhopper. Twitter continues to grow and purchases platforms that will keep it serve its customers and its advertisers in order to increase its advertising revenue and get in insight of how the ads performs on its micro blogging service.
source: PC Magazine
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