Many webmaster,marketers, website owners and business man, search for the best possible website analytics solution, in order to increase their website’s conversion rate. In this huge and expending web analysis software market, you can find many leading and competitive web analytics products, some are free and some are paid solutions. In this review will be summarizing the advantages and key features of a web analytics solution from Omniture, called SiteCatalyst.
Trusted, Cost-Effective Web Analytics Solution
One of the most trusted, cost-effective and capable product is called Omniture SiteCatalyst®. SiteCatalyst web analytics solution is being used by some of the largest portals and websites on the Internet. China’s largest infotainment web portal called SINA.com, adopted Omniture SiteCatalyst web analytics solution an enterprise class web analytic tool to gather information about their 20 billion monthly page views portal. Also Clear Channel radio has chosen Omniture SiteCatalyst because its advance capabilities to measure on-demand audio, video and social media data infrastructure.
Furthermore, one of the biggest names in the search engine industry, Yahoo! Japan, has chosen to implement Omniture SiteCatalyst solution as a provider of their business optimization infrastructure. In order to increase its sales, lead generation and conversion rates, comparing and evaluating marketing campaigns and traffic patterns, Yahoo! Japan has chosen SiteCatalyst has their real-time performance reporting and analyzing solution. We are talking about one of their largest and most popular Internet portals on the Internet, and those are only few companies who partnered with Omniture.
About Ominture SiteCatalyst
Omniture SiteCatalyst is one of many online business optimization products, which Omniture provides for medium-large companies. The main advantage of Omniture SiteCatalyst® solution provides and helps marketers the critical and valuable metrics data and statistic information they need, in order to identify and do the following:
- Increase website conversion rate.
- Optimize business strategic decisions based on real-time data analysis.
- Optimize video performance by providing video measurement and reports.
- Instant decision marketing.
- Gather information about marketing campaigns.
- Build and utilize advanced custom reports based on collected data.
- Mobile specific data gathering for various mobile devices.
- Training videos, manuals and tutorials for learning about SiteCatalyst features.
- ActionSource™ for tracking Adobe Flash & Flex application.
- Tracking viral marketing strategies using videos on video sharing sites to learn its effectiveness.
- Use advanced real-time segmentation and data for reporting and data analyzing marketing procedures.
- SOAP-based API web services for developers.
- Export data to various data structured files like Microsoft Excel.
- Gather social networking information from Twitter, in order to get insight of customers opinions.
- Receive criteria pre-defined real-time alerts through SMS or email messages.
and much more.
Those key features gives your company a professional and advanced business optimization and marketing tool, in order to help you keep up with the competition and increase the leads on your website and further understand the causes for marketing mistakes on the Internet. This is no secret why such an advanced web analytic tool like Omniture SiteCatalyst was able to increase Overtock.com conversion rate by 70%!
If you are searching the most advanced data tracking tool to track visitors, campaign, web 2.0 media data and performance and increase your website’s ROI and Conversion rate, there is no need to search further. Visit ominutre.com SiteCatalyst product page to find out more information about this professional and advanced web analytics solution for your medium-large business marketing needs.
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